Social Fabric is on the road and I am really, REALLY excited about this conference.
I am even more excited that it’s coming to my very own city and that I get to go! Woot Woot!
What is SoFabU on the Road you ask?
SoFabU on the Road is a unique one day event that allows influencers to take advantage of educational opportunities that will help set them a part from the rest.
It features hands-on, interactive sessions for influencers to implement what they’re learning right on the spot. The sessions are paired with fun city-specific adventures where attendees get to practice their newly learned skills. I.CAN.NOT.WAIT!
Speaker: Joe Robb is a thoughtful communicator with a diverse background in marketing strategy, pedagogy, digital media, SEO, editing and writing. He is the Digital Marketing Director at SparkPeople.com, a multi-platform media and technology company with leading health, fitness and food websites and mobile apps.
- Attendees will walk away with a solid understanding of how to pair analytics data (Google, Twitter, Pinterest, and Facebook) with common, free publishing tools to grow their audience with data-driven processes. With the tactics provided, you will increase your site traffic without dramatically increasing the amount of time you currently dedicate to social media.
And my own real-life friend, Nathan Engels, will walk through creating a custom recipe around a brand’s product. He’s a master at telling stories around the recipes that draw readers into the emotional tie to the brand and blog post. From styling the plate, to the props, lighting and background, we’ll learn how to create a visual gourmet image. He’ll show how he takes beautiful photos (even without natural light) and manipulates the images to spotlight the food. We’ll form groups where we will use props and creativity to produce photos on the spot. Then Nate will share how to make so–so photos into WOW Shareable images through simple techniques and tools like Picmonkey. Sounds awesome, right?!
This Collective Bias and Social Fabric Conference is going to be great!
What are Collective Bias and Social Fabric?
Collective Bias® is the only shopper social media company that solves shopper marketing problems by weaving together organic social content with engaging, real-life stories to generate millions of impressions, increased share of voice, SEO and retail sales for brands and retailers. Top brands such as Tyson, Nestlé and Duane Reade rely on Collective Bias to sell their stories socially. Based in Bentonville, Arkansas, with satellite offices in New York City, Chicago, Minneapolis, San Francisco, Cincinnati and London, Collective Bias was named one of America’s 25 Most Promising Companies by Forbes and a part of the Inc. 5000.
Social Fabric® is Collective Bias’ proprietary community of nearly 3,000 shopping-focused influencers with an aggregate multichannel reach in excess of 130 million.
For more information, please visit Collectivebias.com or find us on Facebook and Twitter. #cbias
SoFabU Events are open to all bloggers and influencers!
Is there one near you? Check out this list. You should get to one if you can!
Jan – Los Angeles
Feb – Miami
March – Phoenix
April – Cincinnati
April – Seattle
May – Dallas
June – NYC
July – Chicago
Aug. – Minneapolis
Sept. – Atlanta
Oct. – Bentonville